Building SEO into Your Website from Day One
Retrofitting SEO is expensive. Building it in from the start saves time and money.
Technical Foundation
- Next.js or similar SSR framework for server-rendered pages
- Semantic HTML5 elements (header, main, article, section)
- Clean URL structure (/services/web-development not /page?id=123)
- XML sitemap auto-generated from pages
- Robots.txt properly configured
On-Page Elements
- Unique title tags for every page
- Compelling meta descriptions with keywords
- Proper heading hierarchy (H1 > H2 > H3)
- Alt text on all images
- Internal linking between related pages
Structured Data (Schema)
Implement JSON-LD schema for:
- Organization or LocalBusiness
- Article or BlogPosting for blog content
- FAQ for question-answer sections
- BreadcrumbList for navigation
Performance Requirements
- Page load under 3 seconds
- Core Web Vitals in green zone
- Mobile-responsive design
- Compressed images in WebP format
- Minified CSS/JS files
Content Strategy
- Create pillar pages for main topics
- Write blog posts targeting long-tail keywords
- Build internal links between related content
- Update content regularly to keep it fresh
I build every website with these SEO foundations. Start your project.